60+ Niche Social Networks Marketers Should Know About

As the internet becomes more generic, (*ahem* Facebook), people are going to start searching for networks where they can connect with a specific audience who is very much

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5 Ways To Reach Out On Social Media

In a recent Socially Stephanie column, I helped a real estate agent get over his case of social media stage fright: As this is a topic that seems

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Word Of Mouth Marketing Via Your Instagram Influencer

I have written about the value of Instagram from an advertisers and brand standpoint. Because the user-generated content is invaluable and cost effective, Instagram provides a way to

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15 Benefits Of Having A Fan Page Over A Personal Page on Facebook

There isn’t anything worse than checking a website and clicking their Facebook link to find that they’ve redirected you to a personal page. Not only do you have

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Makes & Breaks Of Influencer & Blogger Outreach

Herein, I’ll give a lightning-quick refresher course for anyone about to embark on a blogger or Influencer outreach campaign. Here are some Dos and Don’ts to help you

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Influencer Marketing Strategy – Influencer Outreach

In this Influencer engagement series, thus far we’ve talked primarily about Influencers themselves the “who” and “what” they are. We’ve also talked about how and where to find

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Influencer Marketing Strategy – Where To Find Influencers (Part 2)

While everyone is, and can be, an online Influencer, your success is going to rely on finding the Influencers that fit your business and who have the same

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Influencer Marketing Strategy – Where To Find Influencers (Part 1)

Influencers, like engagement, is a term you will hear floating around the social media world. Influencers are the people who can help you spread your message. While everyone

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Influencer Marketing Strategy – An Overview

Ahh, Influencers. A key component to your social media and inbound marketing success. Not only do we need them to propel our marketing efforts to the next level,

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