Tag Archives for " Influencer Marketing "
- in Social Media by Stephanie Frasco
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60+ Niche Social Networks Marketers Should Know About
As the internet becomes more generic, (*ahem* Facebook), people are going to start searching for networks where they can connect with a specific audience who is very much like them. Luckily there is a niche for everyone. Whether you are way into knitting, crocodiles, or space, there’s a network out there filled with people just […]
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5 Ways To Reach Out On Social Media
In a recent Socially Stephanie column, I helped a real estate agent get over his case of social media stage fright: As this is a topic that seems to always be at the forefront of many discussions I have with clients and friends, I’d like to address it here as well. The first thing you […]
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Word Of Mouth Marketing Via Your Instagram Influencer
I have written about the value of Instagram from an advertisers and brand standpoint. Because the user-generated content is invaluable and cost effective, Instagram provides a way to connect with users who are interested in your product, but also gives advertisers a way to connect to a user-base that already has a level of trust […]
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15 Benefits Of Having A Fan Page Over A Personal Page on Facebook
There isn’t anything worse than checking a website and clicking their Facebook link to find that they’ve redirected you to a personal page. Not only do you have to hope they accept you as a “friend,” you’re taken through one more step to see their content and find their real Fan Page. I hate this! […]
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Makes & Breaks Of Influencer & Blogger Outreach
Herein, I’ll give a lightning-quick refresher course for anyone about to embark on a blogger or Influencer outreach campaign. Here are some Dos and Don’ts to help you along your way. But above all, remember to be yourself.
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Influencer Marketing Strategy – Influencer Outreach
In this Influencer engagement series, thus far we’ve talked primarily about Influencers themselves the “who” and “what” they are. We’ve also talked about how and where to find them in my last two posts. And today, we’ll talk about the most important step: outreach. Now that you’ve gathered your intel, you’re ready to start reaching […]
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Influencer Marketing Strategy – Where To Find Influencers (Part 2)
While everyone is, and can be, an online Influencer, your success is going to rely on finding the Influencers that fit your business and who have the same audience you are looking to connect with. In my previous posts on this subject I have discussed what an Influencer is, the types of Influencers there are, […]
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Influencer Marketing Strategy – Where To Find Influencers (Part 1)
Influencers, like engagement, is a term you will hear floating around the social media world. Influencers are the people who can help you spread your message. While everyone is an Influencer in their right mind, your success is going to rely on finding the Influencers that fit your business and who have the same audience […]
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Influencer Marketing Strategy – An Overview
Ahh, Influencers. A key component to your social media and inbound marketing success. Not only do we need them to propel our marketing efforts to the next level, but they also play a large part of your relationship marketing strategy. An Influencer campaign should be a part of your social media engagement strategy.
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