Category Archives for "Website Marketing"
Black Friday & Cyber Monday are just around the corner as the holiday season approaches. It’s imperative that you run some kind of web marketing promo around this time of year. If you’re normally a bit shy or even lazy about your marketing, this is the time to take action. With sales and promos going […]
Continue reading...Today I want to motivate you to take action. I want to inspire you to do at least one thing to help grow your web marketing presence today and tomorrow. So I came up with a list of 5 very easy things you can do right now to get your marketing moving. Ideally, you should […]
Continue reading...We use loads of different tools and marketing apps to promote our own business and to help our clients. The truth is, only a handful of tools really matter and really make a noticeable difference to the bottom-line. Honestly, this post started out as just a list of 3 or maybe 5 tools, but I […]
Continue reading...When you’re just starting to promote your business online, it’s easy to get overwhelmed. There are literally hundreds of questions to answer and dozens of important decisions to make. Today I want to single out a quick-list of what I consider to be the 10 most important web marketing questions. Here are the top 10 […]
Continue reading...What is the single most important factor your small business website needs to succeed? What’s the one thing you need above all else to ensure you’re getting the best possible results with your web marketing? I’ll give you a few hints — it’s not SEO, it’s not Social Media, it’s not powerful Lead Generation, and […]
Continue reading...The goal of your website is to grow your business. The trouble is, most people forget that websites are just another form of media. The goal of media is to grow your list so you can turn prospects into leads, leads into buyers, and buyers into lifetime customers. So I’ve put together a list of […]
Continue reading...Getting started with web marketing can be overwhelming and even intimidating. With all of the technology and terminology, newbies can find themselves lost in a sea of confusion pretty quickly. So I’ve put together a very basic post here to walk you through the most essential concepts and to avoid getting sidetracked but the unimportant […]
Continue reading...If you’ve been wondering lately whether or not your website needs improving, I’ve put together a short-list of reasons you probably should invest in a new site. I’ve focused the list around marketing targets mostly because the purpose of your website is to generate leads, not to impress your friends. Let’s dive right in…
Continue reading...In this final part of my 5-part series on building your complete small-business website marketing plan, we’re going to focus on what really matters: RESULTS! In this case, tracking your results so you have a clear idea of what you did (or did not) get out of your marketing efforts. Truth be told, it’s impossible […]
Continue reading...With your small business website in place, it’s time to start thinking about traffic. Think of your website like a billboard — a website that gets zero traffic is like a billboard on an abandoned country road. Likewise, getting tons of traffic is like having your “website billboard” on the busiest intersection in the most […]
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