Category Archives for "Small Business Marketing"
This year might be the most important year yet to start or continue blogging for your business. As you know by now, the pandemic has changed the way we do business. Where offline, foot traffic and in-person networking has been put on pause, online business is booming. That means your online presence is more important […]
Continue reading...Whether you are looking to jumpstart your content marketing strategy or enhance your current strategy these 101 stats will help you get your creative juices flowing. They certainly got me thinking.
Continue reading...Traffic sucks? No conversions? Stuck in a rut? We’ve all been there. Marketing your business online is hard and requires a lot of upkeep to keep it running like a machine. If you aren’t getting the results you want, you are probably committing one or more of these things below. Don’t worry, you can change […]
Continue reading...Do you ever dream about work? I do. This blog post came to me in a dream. That’s how you know I’m in deep. Either that or I need to get a life. Regardless, I woke up this morning with these things embossed on my brain. These tips for managing Facebook fan pages are too […]
Continue reading...This is a story? Why is it that whenever I write or say that I want to bust out into the Fresh Prince Of Bel Air theme song? Let’s start over, shall we? What I am about to tell you is a true story. It happened to me a few days ago. It’s a tale […]
Continue reading...The most important word in “Content Marketing” is CONTENT. That’s why it’s so important to keep revisiting your strategy and keep improving your approach. You should never have a shortage of new ideas or new strategies. So here are 4 ways to do better Content Marketing — four more feathers for your small business content […]
Continue reading...Today I want to encourage you to put down your “Big Hairy Audacious Marketing Strategy” and focus on something simple and easy. It’s called “Follow Up” and it’s one of the most powerful tools in your small business marketing arsenal. And yet, chances are pretty good you’re not doing much of it — or at […]
Continue reading...Marketing is the single most impactful thing you can do for your business. I’ve yet to meet a business that can’t be improved (or even saved) by a good marketing campaign. So if marketing is so powerful, what could possibly have an even greater impact on your business and your bottom-line? The answer of course […]
Continue reading...I’ve said it before, and I’ll say it again — the future of web marketing is all about automated behavioral marketing. In other words, the future of web marketing is all about triggering marketing sequences and marketing campaigns based around what your individual customers do and who your individual customers are. But in order to […]
Continue reading...Google Analytics is a beast. There is so much data and so many different things to look at. To be honest, when it comes to Google Analytics, I could get lost for hours and hours. But that’s not the best use of my time and probably not yours either. From a social media standpoint there […]
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