Category Archives for "Business Success"
Stop Calling It Your Audience And Start Calling It Your Customers Or Prospects
Before we get any further I have a confession. I say, strike that, said audience all the time. Your audience wants this. Your audience will like that. But today I’m vowing to change that. I had a change in my thinking and I’m not going back.
Continue reading...7 Things I Learned About Personal Branding From Those With Great Personal Brands
I strongly believe in the power of the personal brand. It makes you more authoritative and with a stronger brand comes other great things like more leads, referrals and traffic. It’s important to invest in personal branding especially if you are a B2B business, salesperson, author, coach or speaker.
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News Flash: Online Business Is Not Easy
Yesterday, I was speaking with a friend who recently started an “online business” after having some success selling products “offline.” My friend was complaining about the struggles of running an e-commerce store, the difficulty of managing a website, and all of the woes that come along with trying to achieve success on the web. I […]
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How To Grow Your Small Business Overnight, Literally
Prepare to be amazed by a short blog post from yours truly. I want this post to be as short as possible so I can help you clear out the clutter and get extremely focused. Here goes…
Continue reading...What The Souks Of Morocco Taught Me About Online Sales
Recently we spent some time in Morocco. First of all, let me tell you if you ever have the opportunity to go, you should definitely go. As a person who spends most of her vacation time in Europe, spending a week in Morocco was eye-opening. Beyond the beauty and majesty of the land, the people […]
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Why Passion Is Not The Same As Business
Recently, a friend of mine told me she was ready to become an entrepreneur and start her very own business. She came to me asking for help and advice about getting started. Our conversation reminded me of something very important that I wanted to share with you here on the blog today — don’t confuse […]
Continue reading...Why You Shouldn’t Be Afraid Of Unsubscribes, Unfollows and Unlikes
A lot of people tell me they are afraid to push too hard because people will unsubscribe, unfollow or unlike. Want to know what I say to that? Screw it. Here’s why.
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What’s So Special About Your Business?
Today I have some food for thought. My question for this blog post and for you is, “What’s so special about your business?” If that sounds like a challenge, it is. I’m challenging you to answer this question because not answering it could mean the ultimate failure of your business. Let me explain…
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3 Ways To Increase Your Revenue
Business is all about the bottom-line. And if you want to make more money in your business, the only surefire strategy is to increase your revenue. Sure, you can cut expenses, reduce payroll, and trim your budgets. But at the end of the day, you’re in business to make more money and that means generating […]
Continue reading...4 Reasons Why You Aren’t Getting Online Results
I talk to small business owners like yourself every day. Literally, every single day. In my conversations, I always hear the same thing. I’m not getting the results I want online. And of course, my response if usually the same. Want to know what it is?
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